Here to create
Adidas is one of the global players in cricket. In a very traditional environment, adidas positions itself as a progressive and innovative brand. For the launch of the new apparel, footwear and hardware range, we took care of content production and creatives for all communication channels.
We were able to use London's Kia Oval Stadium as the stage for the photo and video production. Some of the best English players were available to us as testimonials.
Adidas Cricket Allstars Campaign
Development of the toolkit for online communication with All England team players Jonny Bairstow, Stuart Broad, Sam and Tom Curran. Photo shoot, post-production, layout of key visuals.
Here to create
In our video clip ‘Here to Create’, we combine London street style with the strictly conventional sport of cricket. All England players Sam and Tom Curran break conventions and intuitively turn London's Leek Street Tunnel into their urban playground and make a statement for the new cricket generation.